Resp & Qualifications
Under the direction of the Strategic Marketing Communications Manager, this associate will be charged with creating, managing, and delivering Marketing Communication materials that are accurate, on budget, and on time. The associate will be accountable for input into the communication strategy, creating the detailed project work plan and timeline with clearly defined deliverables, dates and accountable personnel. The associate will oversee the execution of the work plan and will advise stakeholders of project status and implementation milestones. The associate will coordinate and facilitate communication projects across various stakeholders and act as liaison to communicate activities.
As a Communications Project Manager, the incumbent will work with Strategic Marketing and Marketing Communications to develop strategic communication materials, managing the creation and tracking of various material work plans.
The associate will work with internal clients including Marketing, Legal, Contracting and Compliance, Sales and the Strategic Business Units to help develop communication strategies and formulate work and project plans delivering communications solutions to meet client needs. Associate is also responsible for representing the department with CareFirst management and tracking all necessary marketing communications, including brochures, letters, sales flashes, inserts, trade show materials and promotional materials.
Associate must work independently and be able to manage multiple projects with time sensitive deadlines, in order to impact sales which directly affect the success of CareFirst.
• In conjunction with the Strategic Communications Manager:
• Take the initiative to keep abreast of pertinent industry trends and competitors.
Project Management Leadership
This position has no supervision over others, however, may coordinate a project team of 5-10 associates depending on the project.
Thorough understanding of marketing and sales strategies; ability to create and manage work plans, oral and presentation skills; ability to work independently and in collaboration with associates across departmental lines.
In addition to the required qualifications, 2-3 years of sales and/or health insurance experience, a good understanding of health care trends and experience working with sales are preferred. An understanding of government regulations and experience dealing with government regulations is also preferred.
Department: Marketing/Product Development
Equal Employment Opportunity
CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
Hire Range Disclaimer
Actual salary will be based on relevant job experience and work history.
Where To Apply
Please visit our website to apply: www.carefirst.com/careers
Please apply before: 6/28/2018
Federal Disc/Physical Demand
Note: The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him/her ineligible to perform work directly or indirectly on Federal health care programs.
The physical demands described here are representative of those that must be met by an associate to perform the essential duties and responsibilities of the position successfully. Requirements may be modified to accommodate individuals with disabilities.
The associate is primarily seated while performing the duties of the position. Occasional walking or standing is required. The hands are regularly used to write, type, key and handle or feel small controls and objects. The associate must frequently talk and hear. Weights of up to 25 pounds are occasionally lifted. Travel between the Owings Mills, Canton and Washington, D.C. based offices will be required on occasion.
Must be able to effectively work in a fast paced environment with frequently changing priorities, deadlines, and workloads that can be variable for long periods of time. Must be able to meet established deadlines and handle multiple customer service demands from internal and external customers, within set expectations for service excellence. Must be able to effectively communicate and provide positive customer service to every internal and external customer, including customers who may be demanding or otherwise challenging.
Sponsorship in US
Must be eligible to work in the U.S. without Sponsorship