CareFirst Careers

Corporate Communications Consultant

Resp & Qualifications

PURPOSE

The Corporate Communications Consultant executes corporate communications that keep the target audience engaged and informed using a strategic mix of communications channels. Under guidance, the Consultant is the primary lead for developing strategic communication plans in support of less complex special projects and corporate or divisional initiatives.

 

ESSENTIAL FUNCTIONS

Drives the development and implementation of the marketing and communication strategy across various audiences and channels. Works closely with business divisions to understand opportunities and priorities to provide strategic oversight and direction of various communications need which may be anticipated or unplanned.

Consults on the development and amplification of strategic communications, including but not limited to tactical printed marketing materials, digital communications (website, social media, etc.), presentations, thought leadership, talking points, go-to-market campaigns and more.

Direct and work in conjunction with all support resources including but not limited to Business Divisions, Marketing Communications, Brand, Product, Public Relations, Strategic Research, Legal and Compliance

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education Level:              Bachelor's Degree

Education Details:           Communications, Journalism, Marketing or a related field

Experience:        5 years professional, strategic communications experience

 

In Lieu of Education

In lieu of a Bachelor's degree, an additional 4 years of relevant work experience is required in addition to the required work experience.

Preferred Qualifications

2 years of sales and/or health insurance experience. Good understanding of healthcare trends.

A working knowledge of:

•             graphic design software.

•             website design, technology, and editing principles.

•             web-based communications tools.

•             Ability to build strong knowledge of the CareFirst brand and logo guidelines.

•             Strong ability to quickly understand and comprehend the situation/inquiry, and accurately evaluate the appropriateness of the response.

•             Proven interpersonal, organizational, and project management skills.

•             The ability to work well independently and as part of a team.

•             The ability to meet strict deadlines and manage multiple tasks.

Department

Department: Public Relations & Media

Equal Employment Opportunity

CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer.  It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

Hire Range Disclaimer

Actual salary will be based on relevant job experience and work history.

Where To Apply

Please visit our website to apply: www.carefirst.com/careers

Closing Date

Please apply before: 4/21/21

Federal Disc/Physical Demand

Note:  The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him/her ineligible to perform work directly or indirectly on Federal health care programs.

PHYSICAL DEMANDS:

The associate is primarily seated while performing the duties of the position.  Occasional walking or standing is required.  The hands are regularly used to write, type, key and handle or feel small controls and objects.  The associate must frequently talk and hear.  Weights up to 25 pounds are occasionally lifted.

Sponsorship in US

Must be eligible to work in the U.S. without Sponsorship

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